MusicGames

We are constantly trying to figure out who are our customers, and where they would buy our games. After unsuccessful attempts to sell them in the mass market stores like Toys-R-Us or Target, we ended up with the Metropolitan Museum of Arts as our best distributor.

Why? People who value art and music as an important part of the children education process, would look at the classical music computer game as at the  good educational and (and this is absolutely imprtant!) entertaining tool.  

Educated parents easily could be found at the book store, but the book store wouldn’t sell computer games, because there are too many other stores that sell “bad” computer games. Our games, being distinctively different from those “bad” ones sold in Target or WalMart, still fall into the same category, and often are dismissed by the music stores or the book stores just because they are computer games!  We know that there are parents out there who are looking for this type of edutainment for their children, but we cannot reach them (obviously, if we pay hundreds of thousands of dollars we can sell anything… but this is way outside of our budget!).

Any thoughts? Suggestions?

Roman

The German version of the Nutcracker Music Game has been released just a week ago. It took me a year and a half to go through all the problems I encountered on the way! Check it out if you can understand German at www.MusiKGames.com.